A LinkedIn Learning course (Mike Figliuolo) focusing on a lever most communication training skips: storytelling as a tool for influence. It teaches narrative techniques — character, conflict and structure — to make your messages land and move people. Practical and distinctive, good for anyone who needs to persuade, not just inform.
Good for: Using storytelling to influence and persuade at work.
Less suitable if: You want clarity/structure basics or creative writing.
Most business communication training focuses on clarity and structure. This course focuses on a different lever: storytelling as a tool for influence. Mike Figliuolo teaches the narrative techniques — character, conflict, stakes, and resolution — that make a pitch, presentation, or update memorable and persuasive rather than just informative.
What you'll learn
Apply core storytelling structure (character, conflict, stakes, resolution) to business communication
Make presentations and pitches more memorable and persuasive
Use narrative techniques to communicate change and drive buy-in
Avoid common storytelling pitfalls that undermine credibility
This course includes
1h
On-demand video
Yes
Certificate
Yes
Mobile access
English
Language
What it costs
Access comes with a LinkedIn Learning subscription ($29.99/month or $19.99/month billed annually, usually a one-month free trial; free via many public libraries).
Comparison · LBS
Compare alternatives for Storytelling for Influence
Same topic, different options. We surface the trade-offs others hide so you can pick the course that actually fits your time, budget, and goals.
LinkedIn Learning adds a completion certificate to your profile — a learning record rather than a professional qualification.
Instructor
MF
Mike Figliuolo
LinkedIn Learning instructor
95K+ learners22 courses4.7 instructor rating
Mike Figliuolo is a leadership communication expert, author, and founder of thoughtLEADERS, LLC, who has taught communication and leadership skills to executives across Fortune 500 companies.
About this provider
LL
LinkedIn Learning
Professional skills platform integrated with LinkedIn. 21,000+ expert-led courses.