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Negotiation Skills: Become A Master Of Negotiation

4.5(1,580)·24K enrolled
All levels 3.2 hours English Completion Certificate

About this course

This course teaches a structured, collaborative negotiation system rather than aggressive bargaining tactics: preparing yourself and the other party, understanding 'variables' as creative trade options, the WIN Matrix for planning want/intend/need positions, seeing the other side's point of view, and the discuss-propose-bargain-agree sequence, closing with a module on managing your own mindset during negotiations.

The honest take: at 1,580 reviews, this has a smaller footprint than the largest negotiation courses on Udemy, but the instructor's corporate training pedigree (Microsoft, Twitter, JCDecaux) and the consistent emphasis on collaboration over manipulation make it a good fit for people who want better long-term relationships from their negotiations, not just better short-term outcomes.

What you'll learn

Apply a 7-step structured negotiation process
Prepare effectively using the 4 P's and the WIN Matrix
Identify creative 'variables' to expand the negotiation's possible outcomes
Use co-active listening and Socratic questioning during discussions
Structure and present proposals with clarity and control
Manage your own mindset to negotiate from a place of clarity, not pressure

This course includes

3.2h
On-demand video
Yes
Certificate
Yes
Mobile access
English
Language
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Instructor

GP
Gavin Presman
Udemy instructor
learners courses instructor rating

Gavin Presman is a Master Practitioner of NLP and Master Trainer for Lumina Learning, who has delivered negotiation and influence training for Microsoft, Twitter, JCDecaux, and Sony, and authored the book this course is based on.

Requirements

  • A desire to learn

Who this course is for

  • Sales professionals and entrepreneurs negotiating deals and contracts
  • Anyone wanting better long-term outcomes from negotiations, not just short-term wins

About this provider

UD
Udemy
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Frequently asked questions

No — it explicitly distinguishes collaborative negotiation from market-style haggling and emphasizes mutual-benefit outcomes.
A planning tool for setting your want, intend, and need positions before a negotiation, along with your BATNA (best alternative to a negotiated agreement).
Yes — it's designed for contracts, salary, pricing, partnerships, and everyday negotiation situations.
It's based on Gavin Presman's published book, used in corporate training for Microsoft, Twitter, and other major companies.
3 hours across 69 lectures and 16 sections.
Paid
$59.99 one-time · 30-day money-back guarantee
View on Udemy