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CalArts · on Coursera

Web Design: Strategy and Information Architecture

Intermediate English University CertificateFREE
Our recommendation
A CalArts course on Coursera (Roman Jaster) covering the early, often-skipped part of web design: the planning. It works through research, setting goals, understanding users, and information architecture — the groundwork before visual design. Best for people who want to plan websites properly rather than jump straight to layout.

Good for: Planning websites well — strategy and information architecture.

Less suitable if: You want visual design, coding, or a quick layout tutorial.

Skills you'll gain

Web designInformation architectureUX strategyUser researchSite planningContent structure

Is this course right for you?

A good fit if you…

You want to plan websites properly
You value strategy before visuals
You are on the CalArts web-design path

Consider something else if you…

You want visual design or coding
You want a fast layout tutorial
You already plan site architecture

Requirements: None.

Realistic time: Around 12–15 hours over a few weeks.

About this course

Web Design: Strategy and Information Architecture covers the early, often-skipped part of web design: the planning. From CalArts and instructor Roman Jaster, it works through research, setting goals, understanding users, structuring content, and developing a site's information architecture — completing the first half of a large website project by defining its strategy and scope.

What you'll learn

Define a website's strategy and scope
Research and understand target users
Develop information architecture and content structure
Build user personas and site personas
Understand agile vs waterfall approaches
Plan user testing for a site

This course includes

Yes
Certificate
Yes
Mobile access
English
Language

What it costs

You can audit the course free on Coursera. A certificate needs a Coursera subscription (about $49/month) or Coursera Plus, with financial aid available.

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Is the certificate recognised?

A CalArts certificate on Coursera is a credible learning record. It is a course certificate rather than a professional qualification or degree.

Last updated

Instructor

RJ
Roman Jaster
Coursera instructor

Roman Jaster teaches in the design program at CalArts. The course reflects a design-school approach to the strategy and structure that underpin good websites, rather than front-end coding.

About this provider

CO
Coursera
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Frequently asked questions

No — it focuses on the planning stage: strategy and information architecture, before visuals or code.
Yes, you can audit it free; the certificate needs a Coursera subscription or Coursera Plus.
People who want to plan websites properly rather than jump straight to layout.
Yes, though it suits people ready to think strategically about web projects.
Around 12–15 hours over a few weeks.
Free
to audit
Enroll now