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COKennesaw State University· on Coursera
Business Model Canvas: A Tool for Entrepreneurs and Innovators
Beginner English University CertificateFREE
Our recommendation
A hands-on, project-centred Coursera course from Kennesaw State University (Dan Stotz) built around one of entrepreneurship's most useful tools: the Business Model Canvas. You work through the canvas for a real or imagined venture, mapping how it creates and captures value. Practical and focused — ideal if you want to actually apply the tool, not just read about it.
Good for: Learning and applying the Business Model Canvas hands-on.
Less suitable if: You want a broad entrepreneurship overview or funding content.
Skills you'll gain
Business Model CanvasBusiness modellingValue propositionEntrepreneurshipVenture planning
Is this course right for you?
A good fit if you…
You want to apply the Business Model Canvas
You have a venture idea to map
You like project-based learning
Consider something else if you…
You want a broad entrepreneurship overview
You want funding or growth tactics
You dislike project work
Requirements: None; a venture idea to work on helps.
Realistic time: Around 6–10 hours.
About this course
Business Model Canvas: A Tool for Entrepreneurs and Innovators is a hands-on, project-centered course built around one of the most useful tools in entrepreneurship. From Kennesaw State University's Dan Stotz, it walks you through each block of the Business Model Canvas — value proposition, customers, channels, revenue, costs, and more — and has you apply it to a real idea.
What you'll learn
Understand all nine blocks of the Business Model Canvas
Define a clear value proposition
Map customers, channels, and relationships
Model revenue streams and cost structure
Test assumptions behind a business idea
Complete a canvas for your own venture
This course includes
Yes
Certificate
Yes
Mobile access
English
Language
What it costs
You can audit the course free on Coursera. A certificate needs a Coursera subscription (about $49/month) or Coursera Plus, with financial aid available.
Comparison · LBS
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COCoursera
Business Model Canvas: A Tool for Entrepreneurs and Innovators
A Kennesaw State University certificate on Coursera is a credible learning record. It is a course certificate rather than a professional qualification or degree.
Last updated
Instructor
DS
Dan Stotz
Coursera instructor
Dan Stotz teaches entrepreneurship at Kennesaw State University and has extensive experience in business coaching and innovation. The course reflects a practical, do-it-yourself approach to business modelling.